United States Computer Hardware====APPLE
Having just announced its most profitable quarter ever, Intel is reaping the benefits of continued innovation and a partnership with Apple that has seen it get inside some of the most desirable computers of the moment. Going forward the brand will shift half of its advertising budget to the Internet channel to better target technology-savvy consumers who are spending more and more time online.
United States Restaurants====McDonald’s
McDonald’s has never been a brand to sit still and its ability to adapt to consumer needs is almost as fast as its food. McDonald’s has been addressing the healthy eating issues that have dogged it in the past. Its french fries are now trans-fat free, and its offering of healthier meal options keeps increasing. Looking ahead, the chain aims to become the #1 destination for chicken and to significantly boost its coffee credentials by introducing 14,000 coffee bars at its US outlets. With specialist baristas serving cappuccinos and lattes at a time when consumers are less willing to fork out for a pricey Starbucks, it’s a shrewd move. Further afield, aggressive expansion in emerging markets will see 120 restaurants open in China and an innovative series of smaller kiosks sprout up in India.
United States Media===Disney
The magic has stalled somewhat for Disney, with the brand taking a bit of a back seat to those it partners, and its core target becoming more distant from the Disney brand as a result. Still, the phenomenon of High School Musical and its spin-offs is keeping the tills singing around the world, and it’s also bearing rich fruit from its partnership with Pixar. As consumers upgrade to high-definition TV, Disney should see strong sales of its back-catalogue, offsetting the decline in profitability of theatrical releases. To really advance the brand, it needs to make big inroads with emerging markets, adapting its product to win over a whole new generation of families from different cultures
Monday, November 22, 2010
Top brands in world 04-05-06
United States Diversified======GE
Few companies are in as strong a position to push the green agenda as GE. Its Ecomagination program has been incredibly successful in raising sustainability awareness and has reflected positively on the brand. As GE continues to expand internationally it has a unique opportunity to shape the way that businesses all over the world approach sustainability and in doing so, can cement its green credentials.
Finland Consumer Electronics======APPLE
Despite increased competition from the likes of Apple, Nokia has solidified its position as the #1 mobile phone brand, increasing its global market share to 38%. The iPhone and the Blackberry have certainly raised consumer expectations of what devices can do, but Nokia has not stood still. It recently launched the E61 in direct response to the Blackberry and is currently developing the “Nokia Tube”, an eagerly awaited touch screen device that will see it compete head-to-head with the iPhone. It’s this spirit of constant innovation, coupled with an innate ability to segment its customers (be it on an attitudinal, geographical or demographic basis) that’s added to Nokia’s brand value this year.
Japan Automotive=====Toyota
continues to benefit from the "green halo effect" of the Prius, which is still widely talked about in the media. Like its sister brand Lexus, Toyota has managed to control the perception of its national heritage where helpful, but also ply its trade as a truly global brand.
Few companies are in as strong a position to push the green agenda as GE. Its Ecomagination program has been incredibly successful in raising sustainability awareness and has reflected positively on the brand. As GE continues to expand internationally it has a unique opportunity to shape the way that businesses all over the world approach sustainability and in doing so, can cement its green credentials.
Finland Consumer Electronics======APPLE
Despite increased competition from the likes of Apple, Nokia has solidified its position as the #1 mobile phone brand, increasing its global market share to 38%. The iPhone and the Blackberry have certainly raised consumer expectations of what devices can do, but Nokia has not stood still. It recently launched the E61 in direct response to the Blackberry and is currently developing the “Nokia Tube”, an eagerly awaited touch screen device that will see it compete head-to-head with the iPhone. It’s this spirit of constant innovation, coupled with an innate ability to segment its customers (be it on an attitudinal, geographical or demographic basis) that’s added to Nokia’s brand value this year.
Japan Automotive=====Toyota
continues to benefit from the "green halo effect" of the Prius, which is still widely talked about in the media. Like its sister brand Lexus, Toyota has managed to control the perception of its national heritage where helpful, but also ply its trade as a truly global brand.
Top brands in World 01-02-03
United States Beverages======Coca-Cola
Coca-Cola has once again retained its status as the world’s most valuable brand. Proving that it still has a few tricks up its sleeve, current trends toward healthier diets have seen Coke shift focus to better-for-you drinks in the last year, with the launch of products like the vitamin and mineral enriched Diet Coke Plus and the continued push behind Coke Zero, which is now available in more than 80 countries. Coke has also worked hard to engage consumers, with innovative online campaigns such as “Design Your Own” that invited people to design their own Coke containers and share them with the world.
United States Computer Services====IBM
Big Blue’s transformation from PC vendor to solutions provider continues. Recognizing that we live in an increasingly connected world, IBM has positioned itself as the partner of choice for businesses that operate across borders. This position has been solidified through a number of smart strategic acquisitions in recent years. Lenovo’s announcement to remove the IBM brand from the ThinkPad range earlier than planned will create more distance between the IBM name and PCs in customers’ minds, which in turn will clarify what the new IBM is really all about.
United States Computer Software====Microsoft
Despite maintaining its position as one of the world’s biggest brands, Microsoft has had a slightly rocky year. The new operating system, Vista, was poorly received, not least of all by Intel, which refused to install it on its machines due to compatibility issues. The failed takeover of Yahoo! and Bill Gates’ decreasing role piled further pressure on a brand already struggling to articulate how its offering fits together. Looking ahead, the company is hoping a diversification from software into the broader online and entertainment arenas, coupled with a US$300 million advertising campaign starring Jerry Seinfeild, will breathe new life into the brand and pave the way for a brighter future
Cricket Tips - Improve your game
Cricket is a game of skill, strength and stamina. Any conditioning program needs to take into account these three factors so that a player can improve his performance. Proper conditioning and coaching programs help the players with a natural ability to perform well and reduce the risk of injury and fitness problems.
Before playing the game, it is important for the players to undergo a warm-up session and a regular stretching routine. This helps the bowlers and the batsmen to get ready for the action and stay fit despite long playing hours. Along with strength and fitness, the players also need to work on their skills and technique.
Batting: A good batsman is one who concentrates hard and tries to stay at the crease for longer duration and at the same time scores runs. In order to survive for hours against a quality bowling attack and also scoring runs, the batsman needs to mix caution with aggression. He should have good eye or reflexes combined with an ability to stay focused. The strength and the technique to play shots is also important.
Fielding: Fielders need to be on the field and remain alert to stop the ball, chase it, racing towards the boundary. At times, they need to jump in the air, dive along the ground and catch the ball at a high speed. They cannot afford to get tired. Fielding is a tough job. It needs loads of concentration and staying power. The fielders need to keep their mind and eyes focused only on the ball. They should be able pre-judge a batsman’s movement and be ready when the ball comes towards them.
Bowling: A good bowler is one who bowls a good line and length over a long spell. Stamina to bowl as many number of overs as a captain demands is also important. This is only possible if the bowler is mentally and physically fit. A fast bowler especially needs to acquire a good amount of strength and speed. If the bowler is not fit, he will sustain injuries and rendered unfit to play the highest level of cricket.
Working on your game in the nets is a crucial aspect of a player’s development. In the nets, a budding cricketer can practice various strokes; he can undergo a catching drill or an intense bowling session. In cricket, there is no substitute to practice. It is necessary to practice bowling, batting and fielding under the keen eye of your coach. The more you play the better will be your game.
You can get in touch with a good coach or even join a cricket academy where you would get to play and learn along with other players.
Before playing the game, it is important for the players to undergo a warm-up session and a regular stretching routine. This helps the bowlers and the batsmen to get ready for the action and stay fit despite long playing hours. Along with strength and fitness, the players also need to work on their skills and technique.
Batting: A good batsman is one who concentrates hard and tries to stay at the crease for longer duration and at the same time scores runs. In order to survive for hours against a quality bowling attack and also scoring runs, the batsman needs to mix caution with aggression. He should have good eye or reflexes combined with an ability to stay focused. The strength and the technique to play shots is also important.
Fielding: Fielders need to be on the field and remain alert to stop the ball, chase it, racing towards the boundary. At times, they need to jump in the air, dive along the ground and catch the ball at a high speed. They cannot afford to get tired. Fielding is a tough job. It needs loads of concentration and staying power. The fielders need to keep their mind and eyes focused only on the ball. They should be able pre-judge a batsman’s movement and be ready when the ball comes towards them.
Bowling: A good bowler is one who bowls a good line and length over a long spell. Stamina to bowl as many number of overs as a captain demands is also important. This is only possible if the bowler is mentally and physically fit. A fast bowler especially needs to acquire a good amount of strength and speed. If the bowler is not fit, he will sustain injuries and rendered unfit to play the highest level of cricket.
Working on your game in the nets is a crucial aspect of a player’s development. In the nets, a budding cricketer can practice various strokes; he can undergo a catching drill or an intense bowling session. In cricket, there is no substitute to practice. It is necessary to practice bowling, batting and fielding under the keen eye of your coach. The more you play the better will be your game.
You can get in touch with a good coach or even join a cricket academy where you would get to play and learn along with other players.
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