Friday, December 17, 2010

brand preferences 51-100

41 -50

    * Surf
     

    * Philips

    * RIN

    * Godrej

    * Videocon


    * Maaza

    * Amul

    * SAMSUNG

    * Johnson &Johnson
    * Head & Shoulders

between 50 to 100


51) Complan

52) Sunsilk

53) Samsung Mobile Phones

54) Fevicol

55) Iodex

56) All Out

57) LG Mobile Phones

58) Limca

59) Cadbury

60) Fanta

61) Rasna

62) Zandu Balm

63) Dabur Amla

64) Onida

65) Asian Paints

66) Cinthol

67) Moov

68) Sony Ericssion

69) 7 Up

70) Hajmola

71) Amrutanjan Balm

72) Tide

73) Pantene

74) Vim

75) Wheel

76) Parachute

77) Boroplus

78) Boost

79) Vaseline

80) Mortein

81) Motorola

82) Maruti

83) Rexona

84) Dove

85) Sonata Watches

86) Sunfeast

87) Nirma

88) Crocin

89) Medimix

90) Ujala

91) VIP Luggage

92) Bank of India

93) HMT

94) Sprite

95) Pears

96) Boroline

97) Big Bazaar

98) ICICI Bank

99) Nestle

100) Bajaj Motorcycles

brand preference list in India 1-50

  1. Nokia
  2. Colgate
  3. Lux
  4. Lifebuoy
  5. Dettol
  6. Pepsodent
  7. britannia
  8. Reliance Mobile


11 - 20

    * Close-Up

    * Airtel

    * State Bank of India

    * Glucon-D

    * Clinic Plus Shampoo

    * Pond's

    * Life Insurance Corporation of India

    * Fair & Lovely

    * Bharat Sanchar Nigam Limited

    * LG

21 - 30

    * Good Knight

    * Parle Products

    * Bisleri

    * TATA TEA LIMITED

    * Vicks

    * Pepsi

    * Ariel

    * Dabur

    * Mango Frooti

    * Vodafone


31-40

    * Mirinda


    * Coca-Cola


    * Hero Honda

    * Bournvita

    * Maggi

    * Bata

    * Tata Indicom

    * Sony

    * Thums up

    * Titan watches

top brands 82-83-84


Germany Financial Services===Allianz

Thanks to a more conservative approach, Allianz has significantly improved its position over the competition since the US credit crunch. The brand is strong on ethics and honesty, and along with the prudent approach, this has been reinforced by the fact that they contact all customers over the age of 74 to make sure they understand the products they hold. In terms of growth, inroads in Scandinavia, Slovenia and Japan began to pay off.


France Alcohol===Moet & Chandon 

Still mopping up after years of worldwide prosperity, Moet & Chandon have continued to display strength and confidence in its brand by increasing its price, in spite of changing economic conditions. Where it has been most successful is in continuing to transform the category from being seen as something for a seasonal treat to an all year round drinking choice that is short-hand for “being fabulous.” As emerging markets continue to get a taste for the good life, this strategy will stand them in good stead for years to come.


United Kingdom Energy===BP


Following a couple of nightmarish years, BP is still trying to restore the value of its brand to 2006 levels. Revenue has been boosted by record oil prices, but its reputation has been tarnished further by problems and incidents in Alaska and Texas City, while instability in its Russian TNK-BP venture threatens to cause more harm. On a more positive note, BP is now seen as a leader in working towards greener energy. Its investments in sustainable energy sources work to reduce exposure to the price of oil and the ultimate threat of its exhaustion.

top brands79-80-81


Switzerland Luxury===Cartier

Performing exceptionally well in jewelry and watches, Cartier is now looking to China to boost revenues, growing the number of outlets to capitalize on the strong demand from the Asian market. Looking ahead, the resilient nature of high-end consumers leaves Cartier in a strong position, even against the backdrop of the current economic climate.


United States Luxury===Tiffany & Co

 Tiffany & Co.’s consistent brand strategy and focus on the customer experience ensure that, regardless of economic conditions, people will always find a little sparkle when they walk through the doors. That said, a positioning of “affordable luxury” may leave the brand exposed if mainstream consumers continue to cut back on luxury spending while highly affluent consumers stay loyal to the ultra-premium end of the market. It will be interesting to see how consumers react to the new “Collections” store format.


United States Restaurants===Pizza Hut


Squeezed by the desire for healthier eating, but from a cost-conscious consumer, Pizza Hut has worked hard to deliver affordable healthier options, such as “The Natural” pizza, to try and stay relevant. In the US, its new Bistro concept tries to attract a broader customer base, by marrying the restaurant’s traditional pizza and chicken wing menu with more upscale items, such as Chicken Florentine and Sausage and Pepper Rustica. Convenience has always been key in the pizza business and Pizza Hut has rolled out a mobile ordering system that uses the latest technology to bring pizzas to people’s doors. However, despite all of these innovations, Pizza Hut faces flat sales in core markets and, like other chains, is looking to China and India for sustained growth.