Sunday, April 11, 2010

stocky info

Stocks are a tricky market. Many people love the thrill and thrive on being on the edge of disaster at any moment. If you want

to dabble in stocks and futures, day trading may be for you.

What is day trading anyway? It reminds you of seeing all those people in colorful jackets in the bullpen at the New York Stock

Exchange yelling and trading paper with scribbles on it as the digital ticker tape scrolls around the room. Day trading

involves stocks but also other investment instruments that demonstrate such market changes that can be traded successfully from

day to day. What you are trading on is the difference between the buying price and the selling price.

It can be a complicated business to trade stocks and other instruments, so day traders need to know the market and have a

strategy for getting the useful information to make them some money. The Internet has given people savvy in the financial

market the ability to day trade for themselves because of access to up-to-the-minute market data.

Day traders work within markets that can be traded on a daily basis because of the changes in their markets. We mentioned

stocks but other options are currencies (based on exchange rates), commodities (like gold and oil, based on daily rates) and

futures (future contracts) to name a few. Futures are popular because it is not actually about owning anything. You are trading

contracts that say something will be sold for a specific price in the future. Money is made on the difference between buying

and selling prices just like with other instruments useful for day trading.

Start with a market that doesn’t move very fast so you can get the hang of it. You will need money to deposit with your

brokerage before you begin trading. Sometimes that determines which markets are suitable for you to begin with. Shoot for

markets with low tick value and also low tick size (the minimum change in price that is required).

As a beginner day trader, you will most likely choose to enter trades based on the volatility and liquidity of the stock.

Volatility is a measure of how much the stock is supposed to fluctuate in a day. Those that have a greater fluctuation risk

could mean huge profits or huge losses. Liquidity refers to how well you’ll move within that stock price.

Use your charts and data available. Finding an entry point is your target. You may want to trade on the low and high of the day

to buy and sell. Another strategy is trading based on financial news. Buy when volume is low and sell when it begins to show

signs of a reversal.

Day trading can be lucrative once you learn the ropes. Start in a slower, more stable market as you get your bearings and

choose the strategy that works for you.



Put simply, a stock market is the place where people buy and sell shares of stock in publicly traded companies. Brokers connect

potential buyers and sellers who agree to transactions at an agreed-upon price.

When the stock market operates the way it should, the most efficiently-run companies will receive more investments than the

others who are not. The best businesses will then thrive and those that are not will become extinct or adapt.

Today, stock markets are thriving and are getting more sophisticated. There is now a slow transition of the traditional stock

markets (and stock exchanges) into the virtual world and online stocks transactions will all be done online.

For an aspiring investor or a broker wannabe, there are still certain things one should be familiar with in a real-world stock

market trading. One of them is the so-called stock index.

Stock indexes

A stock index is the statistical average of a particular stock exchange or sector. Stocks of parts of the same exchange, or the

same industry or the same companies are classified and grouped into indexes.

The most common (and well-known) stock indexes in the U.S. are the Dow Jones Industrial Average, the New York Stock Exchange

composite index, and the Standard & Poor 500 Composite Stock Price Index.

Stock indexes are usually studied by experts for a definitive look into the overall perspective of the economic health of a

certain industry group or the whole of a stock exchange, for instance.

Kinds of indexes

Stock indexes are calculated in different ways, each type serving a purpose. Price Weighted Indexes are those that are based

solely on the price of stocks. This index group does not consider the importance of any particular stock or the company size.

The Market Value Weighted Index is the one that does consider the company size of the stocks group with them. This group

considers the price shifts of small companies even if they have less influence than the big ones. Another type, the one that is

based on the number of shares rather than the total value is called the Market-share Weighted Index.

Other index uses

Aside from giving overall outlook on particular economies, indexes are also used as investment instruments. Passively Managed

Mutual Funds are mutual funds based on indexes.

Regular managed funds have been found to be outperformed by this index-based passively managed mutual fund.

The big indexes

The Dow Jones Industrial Average is one of the best-known indexes in the U.S. Presently, it follows the stock movements of 30

of the most influential companies in America.

Dow Jones is considered to be a price-weighted average index because it gives more influence to more expensive stocks. Many

analysts say that price-weighting does not really give an accurate picture of the different stock market movements. They also

added that 30 companies is still short to form an accurate assessment.


S & P 500 Index is based on 500 US corporations that are carefully chosen to represent a much extensive swathe of the country’s

economic activity. Although regarded as second only to Dow Jones, economic experts feel that it is an accurate predictor of the

state and condition of the economy.

All in all, stock indexes have a perfect role to perform in a stock market – an indicator of the market’s health or that of its

group or even the strength of one particular stock itself in the market.


There are cash plans that cover for the cost of travelling to a hospital or keeping a relative with the patient

Taking a health plan does not mean all our expenses on hospitalisation is covered. To name a few, travelling to and fro from

the hospital, special diet expenses and expenses for relative staying with patient are not covered under medical plans.

Should you chase dividend funds?

However, there are certain plans that cater to these specific needs as well. Tata AIG General Insurance, Bajaj Allianz General

Insurance and Royal Sundaram General Insurance offer hospital cash plans. These plans can be purchased mostly with the medical

insurance policies.

To avail off this facility, the policy holder should be hospitalised either in a registered hospital or in a hospital with a

minimum of 15 beds. And, hospitalisation could be due to sickness or accident.

Premium: As per Tata AIG General Insurance’s website, this plan is available for any individual aged between 18 to 59 years and

includes self, spouse and two dependent children aged between 6 months and 18 years or up to 23 years, if studying in an

accredited institution of higher learning and unmarried.

Strategies for SIP investment

If a family of four buys a cover of Rs 5.5 lakh from Tata AIG, the annual premium would be Rs 4,669 inclusive of service tax.

Benefits provided under this would be hospitalisation due to sickness (Rs 1,000 per day), hospitalisation due to accident (Rs

2,000 per day), medical expenses reimbursement in the event of an accident (Rs 10,000).

With Bajaj Allianz - 30 days Rs 500 Plan, a family of four would pay a premium of Rs 1,362 inclusive of service tax.

Hospitalisation due to illness (in a general) would receive Rs 500 a day, admission in ICU due to illness would get Rs 1,000

per day. Hospitalisation due to accident (general) would get Rs 500 a day and accident admission in ICU would get Rs 1,000. A

premium up to Rs 15,000 a year is eligible for tax exemption under section 80D.

Exclusions: Hospitalisation within 30 days from the time of purchasing the policy, pre-existing diseases, dental treatment or

surgery, pregnancy-related treatment, childbirth, natural perils like avalanche, earthquake, volcanic eruptions, accidents from

drunken driving are not covered by the policy.

Keep track of these changes with your investments

The waiting period for Tata AIG General Insurance’s Individual Accident and Sickness Hospital Cash is 90 days, unless

hospitalisation is caused by injury. Routine physical examination where there are no objective indications or impairment in

normal health, laboratory diagnostic or X-ray examinations is also not covered, including expenses incurred outside India.

Claim settlement: The illness or claim should be immediately reported to the insurer on phone or in writing (email/letter). The

claimant will need to submit a complete claim form along with documents required - attending doctor's report, hospital

discharge card or proof with details of treatment, bills with prescriptions, pathological or X-ray reports.

After submission of the necessary documents, the insurance company's claim team would assess the claim for completeness of

documentation and admissibility and send a written communication to the insured for additional documents if any or if the claim

is deemed to be inadmissible as per policy.

Saturday, April 10, 2010

Importanat info

1. Reinvest :::: When you first make money, you may be tempted to spend it. Don't. Instead, reinvest the profits. Warren Buffett learned this early on. In high school, he and a pal bought a pinball machine to pun in a barbershop. With the money they earned, they bought more machines until they had eight in different shops. When the friends sold the venture, Warren Buffett used the proceeds to buy stocks and to start another small business. By age 26, he'd amassed $174,000 - $1.4 million in today's money. Even a small sum can turn into great wealth.

2.Willing To Be Different: Don't base your decisions upon what everyone is saying or doing. When Warren Buffett began managing money in 1956 with $100,000 cobbled together from a handful of investors, he was dubbed an oddball. He worked in Omaha, not Wall Street, and he refused to tell his parents where he was putting their money. People predicted that he'd fail, but when he closed his partnership 14 years later, it was worth more than $100 million. Instead of following the crowd, he looked for undervalued investments and ended up vastly beating the market average every single year. To Warren Buffett, the average is just that -- what everybody else is doing. to be above average, you need to measure yourself by what he calls the Inner Scorecard, judging yourself by your own standards and not the world's.

3. Never Suck Your Thumb: Gather in advance any information you need to make a decision, and ask a friend or relative to make sure that you stick to a deadline. Warren Buffett prides himself on swiftly making up his mind and acting on it. He calls any unnecessary sitting and thinking "thumb sucking." When people offer him a business or an investment, he says, "I won't talk unless they bring me a price." He gives them an answer on the spot.

4. Spell Out The Deal Before You Start: Your bargaining leverage is always greatest before you begin a job -- that's when you have something to offer that the other party wants. Warren Buffett learned this lesson the hard way as a kid, when his grandfather Ernest hired him and a friend to dig out the family grocery store after a blizzard. The boys spent five hours shoveling until they could barely straighten their frozen hands. Afterward, his grandfather gave the pair less than 90 cents to split. Warren Buffett was horrified that he performed such backbreaking work only to earn pennies an hour. Always nail down the specifics of a deal in advance -- even with your friends and relatives.

5. Watch Small Expenses: Warren Buffett invests in businesses run by managers who obsess over the tiniest costs. He one acquired a company whose owner counted the sheets in rolls of 500-sheet toilet paper to see if he was being cheated (he was). He also admired a friend who painted only on the side of his office building that faced the road. Exercising vigilance over every expense can make your profits -- and your paycheck -- go much further.

6. Limit What You Borrow: Living on credit cards and loans won't make you rich. Warren Buffett has never borrowed a significant amount -- not to invest, not for a mortgage. He has gotten many heart-rendering letters from people who thought their borrowing was manageable but became overwhelmed by debt. His advice: Negotiate with creditors to pay what you can. Then, when you're debt-free, work on saving some money that you can use to invest.

7. Be Persistent: With tenacity and ingenuity, you can win against a more established competitor. Warren Buffett acquired the Nebraska Furniture Mart in 1983 because he liked the way its founder, Rose Blumkin, did business. A Russian immigrant, she built the mart from a pawnshop into the largest furniture store in North America. Her strategy was to undersell the big shots, and she was a merciless negotiator. To Warren Buffett, Rose embodied the unwavering courage that makes a winner out of an underdog.

8. Know When To Quit: Once, when Warren Buffett was a teen, he went to the racetrack. He bet on a race and lost. To recoup his funds, he bet on another race. He lost again, leaving him with close to nothing. He felt sick -- he had squandered nearly a week's earnings. Warren Buffett never repeated that mistake. Know when to walk away from a loss, and don't let anxiety fool you into trying again.

9. Assess The Risk: In 1995, the employer of Warren Buffett's son, Howie, was accused by the FBI of price-fixing. Warren Buffett advised Howie to imagine the worst-and-bast-case scenarios if he stayed with the company. His son quickly realized that the risks of staying far outweighed any potential gains, and he quit the next day. Asking yourself "and then what?" can help you see all of the possible consequences when you're struggling to make a decision -- and can guide you to the smartest choice.

10. Know What Success Really Means: Despite his wealth, Warren Buffett does not measure success by dollars. In 2006, he pledged to give away almost his entire fortune to charities, primarily the Bill and Melinda Gates Foundation. He's adamant about not funding monuments to himself -- no Warren Buffett buildings or halls. "I know people who have a lot of money," he says, "and they get testimonial dinners and hospital wings named after them. But the truth is that nobody in the world loves them. When you get to my age, you'll measure your success in life by how many of the people you want to have love you actually do love you. That's the ultimate test of how you've lived your life."

Importanat info

1. Reinvest :::: When you first make money, you may be tempted to spend it. Don't. Instead, reinvest the profits. Warren Buffett learned this early on. In high school, he and a pal bought a pinball machine to pun in a barbershop. With the money they earned, they bought more machines until they had eight in different shops. When the friends sold the venture, Warren Buffett used the proceeds to buy stocks and to start another small business. By age 26, he'd amassed $174,000 - $1.4 million in today's money. Even a small sum can turn into great wealth.

2.Willing To Be Different: Don't base your decisions upon what everyone is saying or doing. When Warren Buffett began managing money in 1956 with $100,000 cobbled together from a handful of investors, he was dubbed an oddball. He worked in Omaha, not Wall Street, and he refused to tell his parents where he was putting their money. People predicted that he'd fail, but when he closed his partnership 14 years later, it was worth more than $100 million. Instead of following the crowd, he looked for undervalued investments and ended up vastly beating the market average every single year. To Warren Buffett, the average is just that -- what everybody else is doing. to be above average, you need to measure yourself by what he calls the Inner Scorecard, judging yourself by your own standards and not the world's.

3. Never Suck Your Thumb: Gather in advance any information you need to make a decision, and ask a friend or relative to make sure that you stick to a deadline. Warren Buffett prides himself on swiftly making up his mind and acting on it. He calls any unnecessary sitting and thinking "thumb sucking." When people offer him a business or an investment, he says, "I won't talk unless they bring me a price." He gives them an answer on the spot.

4. Spell Out The Deal Before You Start: Your bargaining leverage is always greatest before you begin a job -- that's when you have something to offer that the other party wants. Warren Buffett learned this lesson the hard way as a kid, when his grandfather Ernest hired him and a friend to dig out the family grocery store after a blizzard. The boys spent five hours shoveling until they could barely straighten their frozen hands. Afterward, his grandfather gave the pair less than 90 cents to split. Warren Buffett was horrified that he performed such backbreaking work only to earn pennies an hour. Always nail down the specifics of a deal in advance -- even with your friends and relatives.

5. Watch Small Expenses: Warren Buffett invests in businesses run by managers who obsess over the tiniest costs. He one acquired a company whose owner counted the sheets in rolls of 500-sheet toilet paper to see if he was being cheated (he was). He also admired a friend who painted only on the side of his office building that faced the road. Exercising vigilance over every expense can make your profits -- and your paycheck -- go much further.

6. Limit What You Borrow: Living on credit cards and loans won't make you rich. Warren Buffett has never borrowed a significant amount -- not to invest, not for a mortgage. He has gotten many heart-rendering letters from people who thought their borrowing was manageable but became overwhelmed by debt. His advice: Negotiate with creditors to pay what you can. Then, when you're debt-free, work on saving some money that you can use to invest.

7. Be Persistent: With tenacity and ingenuity, you can win against a more established competitor. Warren Buffett acquired the Nebraska Furniture Mart in 1983 because he liked the way its founder, Rose Blumkin, did business. A Russian immigrant, she built the mart from a pawnshop into the largest furniture store in North America. Her strategy was to undersell the big shots, and she was a merciless negotiator. To Warren Buffett, Rose embodied the unwavering courage that makes a winner out of an underdog.

8. Know When To Quit: Once, when Warren Buffett was a teen, he went to the racetrack. He bet on a race and lost. To recoup his funds, he bet on another race. He lost again, leaving him with close to nothing. He felt sick -- he had squandered nearly a week's earnings. Warren Buffett never repeated that mistake. Know when to walk away from a loss, and don't let anxiety fool you into trying again.

9. Assess The Risk: In 1995, the employer of Warren Buffett's son, Howie, was accused by the FBI of price-fixing. Warren Buffett advised Howie to imagine the worst-and-bast-case scenarios if he stayed with the company. His son quickly realized that the risks of staying far outweighed any potential gains, and he quit the next day. Asking yourself "and then what?" can help you see all of the possible consequences when you're struggling to make a decision -- and can guide you to the smartest choice.

10. Know What Success Really Means: Despite his wealth, Warren Buffett does not measure success by dollars. In 2006, he pledged to give away almost his entire fortune to charities, primarily the Bill and Melinda Gates Foundation. He's adamant about not funding monuments to himself -- no Warren Buffett buildings or halls. "I know people who have a lot of money," he says, "and they get testimonial dinners and hospital wings named after them. But the truth is that nobody in the world loves them. When you get to my age, you'll measure your success in life by how many of the people you want to have love you actually do love you. That's the ultimate test of how you've lived your life."

Sunday, March 21, 2010

Penny Stock

What Does Penny Stock Mean?
A stock that trades at a relatively low price and market capitalization, usually outside of the major market exchanges. These types of stocks are generally considered to be highly speculative and high risk because of their lack of liquidity, large bid-ask spreads, small capitalization and limited following and disclosure. They will often trade over the counter through the OTCBB and pink sheets.
Investopedia explains Penny Stock??

The term itself is a misnomer because there is no generally accepted definition of a penny stock. Some consider it to be any stock that trades for pennies or those that trade for under $5, while others consider any stock trading off of the major market exchanges as a penny stock. However, confusion can occur as there are some very large companies, based on market capitalization, that trade below $5 per share, while there are many very small companies that trade for $5 or more.

The typical penny stock is a very small company with highly illiquid and speculative shares. The company will also generally be subject to limited listing requirements along with fewer filing and regulatory standards.

Penny stock????

Penny Stocks are any stock that trades below $5 per share. Most financial advisors and long-term investors tend to avoid them completely because of the extremely high risk that comes with owning them. They generally tend to fluctuate wildly in price, and although some report spectacular gains in a matter of a few days [or even hours], those who invest in them are generally surprised when they disappear altogether.

Generally, if a stock is trading that low, it is danger of losing its listing with an exchange. When this happens, a company is normally either in very bad financial shape, or on the brink of bankruptcy. Smart investors opt to avoid these.

New to investor

As a stock market investor or trader you should always remember that not every trade that you do will give you profit. There will be losses as well as profit. No one can make profit from every investment that they make at the stock market. The key for success at the stock market therefore is to make more profit than the losses that you suffer at the stock market. To make that happen you as a stock market investor have to follow some simple but effective tips. Some very basic things that will reduce your loss and increase the chance of making profitable stock market investment. So here we are telling about three most important things that you should always remember as a stock trader.

Have a strategy for investment – Well before you enter the stock market and invest in the stocks, you should frame a strategy for investment. Your strategy for stock market investment should be based on your objective and your fund and your ability to take risk at the stock market. By objective, we mean to say that you should have a clear idea of what you exactly want from your stock investments as that will primarily decide what is the most suitable way of trading for you? And what are the types of stocks that you should look for while making stock market investments. If you are looking for a regular income from the stock market and have the capacity to take some risks then day trading should be your preference and you should target stocks that show regular movement within a range. On the other hand if you are thinking of increasing your bottom line of your investment and ready to wait for a long time, then you should target large cap and blue chip stocks and delivery based long term trading should be ideal for you. Whatever is your preference, you should frame a strategy based on that and most importantly stock to that strategy when you are investing in the stock market and that is first step you have to take to increase your profit.

Choose the right stocks for investment – Choosing the right stocks for investing is the next big thing for your success at stock market. For selecting the stocks, fundamental analysis of the companies is the best possible solution you have got. Study the annual and quarterly reports of the companies that you are targeting for investment and then choose one that has got the maximum potential for appreciating in the future. Always choose a company that has got history of making consistent profit, has got low debt at the market, have a steady management and have a high asset value.

Choose the right time for making the investment – But choosing the best stocks for investment is not the last thing that will ensure your profit at the stock market. Even a very good stock is not worthy of investment if the best time for investment have gone past. So you have to be careful about determining the right time for investing in the selected stocks as well. It is this point where technical analysis comes into play. Technical analysis of the stocks are done on the basis of the price of the stocks and the volume of trading and some other aspects that will give you fair idea of the movement of the stock. Hence it will help you predict the future price movement and determine profitable price range for investing in that particular stock.

These steps might sound to your very simple, but it needs thorough knowledge of the stock market and the in depth understanding of stocks market trading and stock analysis to effectively follow these rules. So stop blindly following the tips and that you might get from various resources and try to learn the basic principles of stock trading and stock market analysis. That will be of great help for you for selecting the stocks and making profitable investments at the stock market. Apart from the knowledge you need to follow the stock market movement everyday and have a method to analyze the happenings. That will help you to predict the future of the stocks which is the most important aspect of stock trading. Lastly, you should never pay attention to the rumors and panic, rather you should stay patient and have faith in your analytical abilities as that will give you great profit in the long run.

Billion dollar investing tips from Warren Buffett

Widely considered the most successful investor of all time, Warren Buffett is a luminous example of the school of value investing. Starting with an initial fund of $105,000 in 1956, Buffet grew it to $45 billion over the next 50 years, making him the second richest man in the world. Though he is widely recognized as being an investor, the bulk of Buffet's wealth was built through intelligent use of leverage offered by his insurance companies. Since most individual investors do not have access to the type of capital that Buffet does, it is not easy to replicate his astounding wealth-building feat. However, by understanding and applying the basic guidelines of Buffett's investment approach to their own investing decisions, most long term investors can comfortably beat the returns of all but the best mutual fund managers.

So, how did Buffet accumulate the huge fortune that he eventually gave away to the charitable foundation run by his best friend, Bill Gates One of the greatest attractions of Buffett for investors is that his investment methodology is easy to understand. However, it is far more difficult to apply because it calls for large amounts of patience and calm when your stocks move against you. It is also difficult to apply because it requires an orientation towards research and the ability to understand the complexities of accounting and finance. But for those willing to invest time and effort into mastering this approach, superlative investment performance over the long term is guaranteed.

Invest in Businesses, Not in Stocks

"Whenever we buy common stocks for Berkshire's insurance companies (leaving aside arbitrage purchases), we approach the transaction as if we were buying into a private business. We look at the economic prospects of the business, the people in charge of running it, and the price we must pay." -- Warren Buffett

This is the cornerstone of Buffett's investment style. Whenever he evaluates an investment opportunity he analyses it as a business and not as a stock. This makes him look closely at the company's fundamentals, earnings prospects, financial health and management. Conversely, this style of evaluating a business prevents him from buying a stock just because it is going up even though it has dubious prospects. A lot of investors tend to buy stocks based on tips from friends, acquaintances or brokers. By adopting Buffett's approach, you can save yourself a lot of grief later on.

Only Buy Businesses that You Understand

"Did we foresee thirty years ago what would transpire in the television manufacturing or computer industries? Of course not. Why, then, should Charlie and I now think we can predict the future of other rapidly evolving business? We'll stick instead with the easy cases. Why search for a needle buried in a haystack when one is sitting in plain sight?" -- Warren Buffett

Buffett has a track record of generating 21 per cent annually compounded returns over a 50-year time frame, a feat matched by very few investment managers. Though technology companies delivered some of the best returns during this period, Buffet has never owned one for the simple reason that he could not understand the long term prospects of these companies and evaluate them thoroughly. So the next time you get a tip to buy a "hot" company that you do not understand, you should ask yourself: "If the greatest investor in the world will not invest in something he doesn't understand, should I?"

Buy Companies with Defensible 'Franchise'

"As Peter Lynch says, stocks of companies selling commodity-like products should come with a warning label: 'Competition may prove hazardous to human wealth'." -- Warren Buffett

Most of Buffett's portfolio companies, such as Coca Cola, Gillette (now Procter and Gamble), American Express and Washington Post, are businesses which have a significant hold over their market. This is because they have inherent competitive advantages, whether it be a highly recognizable brand, or near-monopoly status in a geographic area. Such companies can typically raise their prices without fear that customers will walk away. This in turn produces fantastic earnings growth and, consequently, great investment performance. So, before you make an investment in future, try to understand whether the company you are investing in has a strong and defensible market position and whether it can raise prices if it needs to.

Hold for the Long Term

"We are willing to hold a stock indefinitely so long as we expect the business to increase in intrinsic value at a satisfactory rate . . . we do not sell our holdings just because they have appreciated or because we have held them for a long time." – Warren Buffett

Buffett's companies have generated enormous returns for him. For example, his investment of $10 million in 1973 in the Washington Post Company had grown to more than $1 billion by 2003. While a lot of us may be able to do this occasionally, Buffett has generated such returns with startling regularity. One of the reasons he is able to do so is because he holds for the long term and is not quick to enter or exit businesses. In fact, he stuck with WPC for two years even though its price fell below his purchase price because he understood the fundamentals of the business and believed that it was undervalued. Even once it became profitable, he was not quick to exit because he believed that it had greater potential. He held it through several bull and bear markets and no greater proof is needed than the return he achieved to show that he was right in holding it for so long.

Ignore Short-Term Fluctuations in Price

"Charlie and I let our marketable equities tell us by their operating results—not by their daily, or even yearly, price quotations—whether our investments are successful. The market may ignore business success for a while, but eventually will confirm it." – Warren Buffett

The stock market has a tendency to overreact on both the upside and downside. Often the market ignores the fundamentals of a business and reacts sharply to news flow. Sometimes entire sectors become either unduly depressed or overpriced. One of the key pillars of Buffett's approach is to ignore short-term fluctuations in price. He does not sell a stock because the market suddenly decides to drop. Neither does he buy one because it is going up. Once Buffett has calmly evaluated the fundamentals, he will buy the stock if its price is right. If the stock dips after he has purchased it, he does not worry so long as its fundamentals are good. Had he gotten jittery due to short-term price fluctuations, he would have been a lot less richer than he his currently.

Buy Good Businesses When Prices are Down

"If you expect to be a net saver during the next five years, should you hope for a higher or lower stock market during that period? Many investors get this one wrong. Even though they are going to be net buyers of stocks for many years to come, they feel elated when stock prices rise and depressed when they fall. Only those who will be sellers of equities in the near future should be happy at seeing stocks rise. Prospective purchasers should much prefer sinking prices." – Warren Buffett

On 19 October 1987, all global stock markets crashed. The Dow Jones Industrial Average actually suffered a decline of 22 per cent, the greatest single-day drop in its history. Every stock on the market fell. Most people sold their holdings in panic that day. Buffett, however, was buying! He made the single largest stock purchase of his life that day. While all others around him hit the panic button, Buffet bought 10 per cent of Coca Cola for $1 billion. Not only was it his largest single stock purchase, he also became the single largest shareholder in the company. In his analysis, Coca Cola had a great business, great long-term prospects and the ability to expand because of globalisation. If the market was willing to sell it at an unreasonably cheap price, he wanted to scoop it up with both hands. And scoop it up he did! Coca Cola became one of the most successful investments in Berkshire's portfolio. By 2006, Buffett had made over $11 billion on Coke since he bought it.

Don't Be an Active Trader

"Indeed, we believe that according the name 'investors' to institutions that trade actively is like calling someone who repeatedly engages in one-night stands a romantic." – Warren Buffett

Buffett is an atypical investor not only because he is highly successful, but also because he does not even look at stock tickers. He believes that trading too much is a tax-inefficient and costly approach to investing. Consequently, he has a very low turnover portfolio, very low brokerage charges and has not paid very much in the nature of capital gains taxes.

Do Not Over-Diversify

"If you are a know-something investor, able to understand business economics and to find five to ten sensibly priced companies that possess important long-term competitive advantage, conventional diversification makes no sense for you." -- Warren Buffett

A striking aspect of Buffett's portfolio at Berkshire is the small number of stocks in it. This number has rarely exceeded 10 stocks. Buffett believes that there are very few outstanding investment opportunities at any given point of time and that one should invest enough in each of those to make a substantial difference. In contrast, most people fill up their portfolios with more than fifty stocks. As a result, even if a stock appreciates 100 per cent, the impact on their net worth will only be 2 per cent. Investors who want to generate truly outstanding returns should identify a small number of great businesses at the right prices and invest a significant amount of their money in each of them.

Invest Only When There is a Margin of Safety

"Margin of safety" is a slightly difficult concept to understand. It can be loosely defined as the difference between value and price. If the value of what you buy is higher than the price you pay for it, you have a high margin of safety. If the price you pay is greater than value, you have a low margin of safety. When the margin of safety is high, the investor need not worry about short-term fluctuations in price and can buy more if he or she has the resources to do so. Also, if you are investing in a situation with a significant margin of safety, you are likely to make a higher return because you are buying at a relatively low price.

However, how does one quantify this margin of safety? It is admittedly a grey area. There are seemingly scientific approaches, such as the discounted cash flow, which are taught in most corporate finance textbooks. In practice, though, it is both very subjective and very difficult for an individual investor to apply. However, there are other short cuts which are more approachable. Since the discounted cash flow ultimately crystallizes into the price / earnings (P/E) ratio, one way of estimating the margin of safety is to look at the P/E ratio. A low P/E means there is a margin of safety. But even this approach has its pitfalls. Slow growing, lousy companies often tend to have low P/E ratios. And, sometimes, very promising companies have high P/E multiples.

One way around this problem is to divide the P/E ratio by the growth rate of the company's profits to arrive at its price-earnings to growth ratio. Thus, if a company's P/E is 20 and the growth rate of its profits is 20 per cent, its PEG is 1. Oftentimes, a PEG of less than 1 implies that there is a significant margin of safety. A PEG of greater than one means that the margin of safety is not very high.

That said, PEG is not the holy grail of valuation and there are several ways to value a company -- and all these approaches have their flaws. You can consider your time well invested if you spend some time researching valuation by reading a corporate finance textbook.

Thus, Warren Buffet's investment approach is easy to understand, but calls for significant effort on your part to understand businesses, evaluate them and invest successfully but then, nobody said that becoming a billionaire was easy!